What does your T-shirt contain?
For us, a T-shirt is more than just a T-shirt. So much more. It is whatever we make of it, together. Because our clothes are what shape us and our common identity. On the inside and the out. Concrete and symbolic. Every day, our T-shirt brings people together – whether this be in the production department or the restaurant, out on the field or in the factory, the club, the association, at the clinic or at cultural events and happenings. Why? Because they are all dressed the same – and this creates unity and common identity. Their T-shirts stand for passion, quality, care and unity.
Stories of passion
PASSION IS INFECTIOUS. THANKFULLY.
ESPECIALLY WHEN WE SHARE IT
That is why we have visited passionate employees within a wide range of industries – from a physiotherapist, a lumberjack and a surgical nurse to an aircraft cleaner and a blacksmith. What they all have in common is that they all have a story to tell – they are passionate and proud of their work, and they want to help inspire you to perform your very best in what you do – each and every day. Let’s all share our passion with each other.
Report on CSR, cf. Section 99 a" of the Danish Financial Statements Act. 
ID® Responsibility report 2023/2024. View here