Corporate clothing as part of BAUHAUS’ DNA and community
BAUHAUS Denmark A/S has implemented a tailored corporate clothing solution that ensures uniformity, flexibility, and a strong visual identity across stores. The solution supports BAUHAUS’ DNA and creates both employee pride and a professional appearance towards customers.
A strong visual identity that unites employees
For BAUHAUS, corporate clothing is more than just practical workwear – it is part of the company's identity. It strengthens internal community and makes employees easily recognisable to customers.
The new solution creates a consistent thread in employee attire, contributing to a professional appearance and a stronger team feeling.
"Our employees should feel comfortable in their workwear – both functionally and aesthetically. With the new solution, we have found a balance where the clothing reflects our brand and values, while ensuring comfort and functionality in everyday life." – Lone Oldenburg, HR Manager, BAUHAUS Denmark A/S
Uniformity and community across departments
A central change in BAUHAUS’ corporate clothing strategy has been to create a uniform visual identity across departments and stores. Previously, employees wore different corporate clothing depending on the department, but now everyone has the same workwear.
"We wanted to ensure that a customer can always recognise a BAUHAUS employee, regardless of which department they come from. It provides a better customer experience and makes it easier to provide good service." – Clara Behrens, Communications and Employer Branding Specialist, BAUHAUS Denmark A/S
The shared profile has not only created a uniform visual line but also strengthened cohesion. Employees experience a stronger team feeling, where everyone is part of the same community – from the sales floor to goods reception.
Flexible warehouse solution ensures efficiency and security
A central part of the solution has been a flexible warehouse solution that makes it easy and quick to reorder workwear. In a dynamic retail industry with a continuous influx of new employees, it was important for BAUHAUS to ensure a solution where everyone quickly gets the necessary workwear and feels part of the team from the first working day.
"It is important for us that employees quickly get the right clothing, so they feel part of the team from day one. With the new solution, we can easily order new sets as needed, without having to keep large stocks."
– Lone Oldenburg, HR Manager, BAUHAUS Denmark A/S
The warehouse solution also ensures high delivery reliability, meaning that employees do not experience delays when they need new workwear.
Leaders set the example – Corporate clothing fosters unity
At BAUHAUS, it’s all about teamwork, which is why the company’s leaders also wear the corporate clothing. It sends a strong message of unity and supports a flat organisational structure where everyone works towards the same goal.
"Our directors and managers also wear corporate clothing, and it sends a powerful signal. It makes us more approachable to both customers and staff and supports our philosophy of working together as a team."
– Lone Oldenburg, HR Manager, BAUHAUS Denmark A/S
To ensure optimal functionality and comfort, managers and key personnel were involved in the selection of the clothing through wear tests. This guaranteed that quality, fit, and materials meet the demands of a busy working day.
Responsibility and long-lasting quality
BAUHAUS has also opted for a corporate clothing solution that supports the company’s focus on responsibility. Durable, high-quality workwear reduces the need for replacements, which benefits both the economy and the environment.
"It is important to us to take responsibility for our environmental footprint. We now have a solution where used workwear can be returned for recycling, which aligns well with our values of quality and responsibility."
– Lone Oldenburg, HR Manager, BAUHAUS Denmark A/S
BAUHAUS has chosen a corporate clothing solution that combines functionality and comfort while supporting the company’s values. This ensures a solution that delivers value for both employees and the business.
This order was handled by our professional dealer, Orloff Arbejdstøj – part of ID®’s strong dealer network.
Advice for Companies Considering Corporate Clothing
BAUHAUS shares their top tips for a strong corporate clothing solution:
"We feel confident with our supplier. They have been patient, attentive and delivered a solution that creates value for both employees and customers." – Lone Oldenburg, HR Manager, BAUHAUS Denmark A/S
Can we help you?
Ordering Corporate Wear should be fast, safe and straightforward. Every year, we deliver more than seven million corporate items to both foreign and domestic customers. Send us a message, or phone us on +45 9749 2144. We are ready to help you. All messages will be answered within 24 hours.
Report on CSR, cf. Section 99 a" of the Danish Financial Statements Act. 
ID® Responsibility report 2023/2024. View here